Consider it handled

BrandING and Website Design EXPERIENCE

The Authority Experience is a research-first branding and a custom Showit website for the people who help people (coaches, therapists, consultants, OBMs)... minus the months-long process and the identity crisis it usually takes to get there.


Let's get your brand off your to-do list, for good.

Because right now the people whose lives you KNOW you can change have a dozen tabs open, and every single one of them looks the same. Somewhere in all that sameness, they're looking for their person. Your brand's whole job is to make damn sure they find you.

That's the brand I build... for coaches, therapists, consultants and OBMs who are done being invisible. And if that's you, I'm so glad you found me.

THAT RIGHT THERE IS A VISIBILITY GAP: YOU'RE BRILLIANT AT DOING THE WORK, BUT YOU'RE INVISIBLE ON THE INTERNET. AND THAT'S COSTING YOU THE EXACT PEOPLE YOU'RE HERE TO HELP.


The people who help people are always the last to sort out their own brand. 
(You know I'm right.)

This is what i need

Every single client I work with has the same story. They're frikken' amazing at what they do and their clients get real, tangible results. But they've been SO busy pouring into everyone else's cups that their own brand never got a turn and it's still sitting exactly where they left it, years ago.

No shade at all, honestly... that first brand did its job and got you here. But the thing is, you're not the same person you were when you started, and your brand is still underselling the impact you're having on people's lives. It's got you in a chokehold watching people who aren't half as good get treated as the go-to in their space, purely because their brand is doing the talking for them.

My confidence has skyrocketed and I proudly send people to my website now.

Launch week resulted in THREE bookings after a dry spell of NONE!

The Authority Experience is three focused design weeks: a full brand identity and custom Showit website for established service businesses. You arrive with a brand that feels borrowed and leave with a brand world so obviously and unmistakably yours that the comparison game just... ends. AND it all goes live before the excitement has a chance to wear off.

The Authority Experience

Not only will you leave with a brand that you ADORE... you'll also leave knowing exactly why it works and how to run with it.



CONFIDENCE THAT OUTLASTS THE PROJECT.

Strategy that actually earns the name: strategy.

Your audience, your competitors, your offers, your creative direction... all pulled apart and put back together again before I design a single thing. (This is the researchy part most designers skip... The ex-zoologist in me physically can't.)


A three-logo suite (primary, secondary and logo mark), font suite and colour palette. No 60-page brand bible gathering digital dust, and nothing in it you won't actually use.

Your brand identity: exactly what you need and no fluff.

Your website, custom-built. (5 pages, Showit) ... designed around your offers and the people you want more of, and built so you can update it yourself afterwards. No unmanageable code. No phoning a designer for every comma.


A 5-page custom Showit website to call your own.

The Conversion Copy Kit, my page-by-page guide to the words your site needs. Your copy gets drafted before we even begin, with the structure doing the heavy lifting instead of a blank page.


The Conversion Copy Kit that guides your words.

Brand files, a tutorial walkthrough, your brand guide, and a 10-day post-launch support window while you settle into your new brand world.



A proper handoff, not just a ding-dong-ditch of files.

TL;DR:

What you'll walk away with:

Show me the next step

I handle the brand and the build. My Conversion Copy Kit handles your words. And you'll never again open your own website and see something that belongs to someone else.



Everything you need built in Weeks, not months. And all with Zero chaos.

Okay... but how will all this actually work?

The Launch Phase

The foundation. (Before day one) 

I hand everything over... your files, a tutorial walking you through your own site, and a 10-day open support window for the settling-in period. No scramble, no "now what?!" You chose right, and now you get to just breathe.



And finally: ease.

The Design Phase

Most of your people will meet you on their phones, so I optimise every page for mobile until it feels just as considered on a small screen as a big one. Then we do the final polish, and we launch. This is the fun part.




Week three: your website (mobile BUILD)

This is where it all starts taking shape. I build out your full identity from the direction we locked in... your logo suite, your colour palette, your brand fonts, the whole system working together. By the end of the week you'll be looking at an actual brand, and the mood board era will be officially over.



Week one: Your brand identity.

Now your brand stops being a set of pieces and becomes a place. Your place. I bring it all to life as a living Showit site, designed desktop-first so we get the full layout exactly right before we shape it down. This is the week it starts to feel real.




Week two: your website (Desktop BUILD)

Onboarding, your strategy questionnaire, and your Conversion Copy Kit land in your inbox upfront, and we lock in your creative direction together before design week even begins.

Nothing starts until everything's in and the direction is locked. It's the unglamorous part, and yes, it's where your homework lives... but it's the entire reason the weeks that follow run on pure momentum: no warm-up meetings, no week-one admin.

From there, each part of your brand world gets its own focused week, and every week runs the same way... I build Monday to Wednesday, present it to you Thursday, you give honest feedback, and we lock it Friday before moving on.



The Prep Phase

03.

02.

01.

Here's what those focused weeks actually buy you:

You launch sooner, which means you start earning back the investment sooner.

And the part nobody expects? How easy it feels.

We just keep moving, calmly and deliberately, one locked decision at a time, with your brand in the hands of someone who genuinely has it handled. That's the whole magic trick really... momentum.

This momentum hushes the second-guessing, and you get to launch excited instead of exhausted.

No more ticky-tacky

There's an old folk song called Little Boxes by a bit of a legend and activist called Malvina Reynolds (you can listen to it below). She sings about rows of houses, a green one and a pink one and a blue one, all made of ticky-tacky, all looking just the same. That's the design industry right now. Same fonts, same palettes, same "I made a Pinterest board and called it a brand" energy. It looks great for about eight months (if that), then it melts into everything else out there and you're back at square one, paying to rebrand again.


The truth is, pretty much every industry out there is oversaturated as heck.

But that doesn't mean you need to look like everyone else.


I'm in the business of building brand worlds -
not making things pretty with an expiry date hidden in the fine print.

I come from science and teaching (labcoats, microscopes and cool experiments included), so I was trained to analyse before I touch anything. Your business gets that same care: your audience, your offers, your competitors... the whole ecosystem gets understood from the ground up before a single design decision is made. The pretty stuff comes after the thinking, which is exactly why it still works when the trend cycle keeps on churning.

And if you're wondering how three focused weeks can hold all of that: years of delivering big, complex studio projects taught me exactly where time gets wasted in this industry, and I built this experience without any of those parts. That's the trick. There isn't one.

Why I built the authority experience
Press play to  hear Malvina drop (truth bombs)  like they're hot!

You want a brand that's yours down to the bones. A prettier version of what everyone else is doing was never the goal.



04.

You're ready to do the deep work upfront, and then get out of your own way and let me build your brand world.

03.

You catch yourself admiring everyone else's brand and side-eyeing your own. Honestly? So common.


02.

You literally help people for a living... coach, therapist, consultant, OBM... and you've been brilliant at it for years.

01.

I built the Authority Experience for people who help people.

This will work beautifully if:

It's NOT the right fit if you're still figuring out what you sell, or if you want six months of exploring every possible direction. This experience makes decisions and keeps moving. That's rather the point of it.


I run The Tomorrow Collective from South Africa, designing exclusively on Showit for 5+ years: my own clients, plus years behind the scenes as a lead designer in big studios, building brands for some of the biggest names in the coaching space. So you get big-studio thinking from someone who actually knows your name.

I genuinely give a damn. The "your brand lives in my head and I'll have my best idea for it while I'm making my 5am coffee" kind of damn. I'd rather push you toward something brave and true than hand you something safe and forgettable.

You know that "daaaamn, she knows what she's doing" feeling you want your own clients to have the moment they find you? You deserve to feel that about the person building your brand. And if you'll have me, I'd love to be that person for you.

I'M IN THE BUSINESS OF MAKING THE PEOPLE WHO HELP PEOPLE IMPOSSIBLE TO OVERLOOK, WITH A BRAND THAT COULD ONLY EVER BE THEIRS, NOT A COPY OF A COPY OF A COPY.


Hey, I’m Jess: Zoologist. Teacher. Designer. In that order, weirdly.

It's a yes from me

 $3,500 

The Investment

Join the authority experience

$5,500 

She made my overall brand feel SO ME, yet elevated and cohesive (finally). It was as if my very essence was put into a website!

Founding
Member Pricing

Reserve my spot
Right now I'm onboarding a small number of founding clients at $3,500 in exchange for honest feedback and a testimonial. Same process, same standard.

After these three spots, it moves to its full price of $5,500. So this is the lowest it will ever be.

When the spots are gone, they're gone.
Only 3 spots at founding pricing
Only 3 spots at founding pricing
Once all founding client spots are taken, price returns to:

A reminder of what you're getting: 

→ Brand identity essentials: Logo suite, colour and font system, and a brand guide so you actually know how everything fits together.

→ 5-page custom Showit website: The money-maker of your brand world. Designed around your offers and the people you want more of, and built so you can actually update it afterwards.

→ Conversion Copy Kit: So you know exactly what to write, section by section, plus AI prompts to help you put pen to paper.

→ Tutorials + launch support: I'd never ditch you after handoff. You get a walkthrough plus 10 days of support for anything that pops up while you're settling in.

Here's what we often get asked:

Still have questions?

Launch week resulted in THREE  bookings after a dry spell of NONE!

Good question, because "branding" has become one of those words that somehow means everything and nothing at the same time. In this experience, brand design means the visual side of your business gets built properly: your logo suite, colour and font system, creative direction, and a brand guide so you actually know how everything fits together afterwards. Underneath that, I also do the thinking first (audience, competitors, where you sit in your industry… all the nerdy bits) so the design isn't just vibes and a Pinterest board. What you won't get is a 60-page PDF full of words like "synergy" that nobody opens ever again. You'll leave with a simple, fail-proof brand guide that shows you exactly how to use your assets properly.

Perfect. Genuinely. Most people don't. You do not need a perfectly curated Pinterest board, a secret passion for typography, or a fully formed vision before we start. You just need to know something isn't clicking and decide you're done leaving it that way. The rest? That's my job. The research, direction, and decision-making are built into the experience so we're creating from truth instead of from "I saw this cool thing on Instagram."

Yes... but you're not doing it alone, and you're not doing it from scratch. This is exactly why the Conversion Copy Kit exists. It walks you through every page section by section, tells you precisely what each part needs, and gives you AI prompts to get a rough draft going if the blank page is the scary bit. Most people who "can't write about themselves" actually can... they just need someone to ask the right questions in the right order, which is what the Kit does. And here's the honest why: I design around your words, so I need your copy before I start building. A site designed before the copy exists ends up with pretty boxes that don't fit what you actually need to say. Your words come first, then I make them look unmistakably you.

You don't need to clear your calendar, but you do need to show up at the decision points and get feedback back to me within a day. The momentum is what makes this work; if either of us disappears for three days, we're back to being every other design project. And we are not every other design project.

Your spot stays yours and the dates shift. The standard is the one thing that never moves... it's the rule that protects everything else.

Most experiences run three focused weeks once your foundation work is in: one for your brand, one for your desktop site, one for mobile and polish. I'll confirm your exact timeline before we book, and then we keep to it. What it never takes is months.

The gaps. The waiting on content, the week-long feedback silences, the designer juggling five other projects and slowly forgetting your strategy call. The strategy and design are the same calibre I've delivered on months-long studio projects. The dead air is the only casualty.

Complete design freedom, a really client-friendly editing experience, and the flexibility to create something custom without making your website impossible to manage afterwards. If custom code is ever used, it's there to support the experience, not complicate it. You'll still be able to confidently update and manage your site yourself. It's the only platform I build on, which means I know every corner of it.

Yes… but not in a weird keyword-stuffing, write-for-robots kind of way. Your site will be built with clean structure, thoughtful page hierarchy, mobile optimisation, and the basic foundations search engines actually care about. I care far more about making a website people understand than gaming an algorithm for six minutes. The good news is those things tend to work together surprisingly well. If you're serious about rankings and want to go properly down the SEO rabbit hole, I can point you toward brilliant SEO specialists. (Just note: I don't do advanced SEO implementation or Google Search Console setup.)

Then you go off and live your beautiful little brand life. But seriously: by handoff you'll have your files, your walkthrough, and a website you can actually update yourself because you'll have custom tutorial walkthroughs for all-things Showit. The support window is there for settling-in questions, tiny hiccups, and the "wait… where do I click?" moments. If you need something bigger later on, reach out and we'll figure out what makes sense.

The Authority Experience has a set structure and fixed deliverables, because that's part of what makes the process work so well. If you already have branding or you're only looking for a website or a single page, reach out anyway. We'd just look at a different project structure, because this experience works as a whole.

Three things, all paid directly to their providers (not to me): your Showit subscription (your site's home, billed by Showit), any font licences your brand identity calls for, and your domain. I'll point you to exactly what you need for each, no surprises, but they sit outside the project fee.

A 50% deposit reserves your project dates, and the remaining 50% is due before final handover.

Count Me In

The authority experience

 A full brand identity and custom Showit website design for coaches, therapists, consultants and OBMs... designed around your words and live in three focused weeks.

Become their inevitable yes.

Your people are already out there looking for you. When they find you, their first thought will be: "Oh thank goodness. Her."