Industry
Heartled Business Coaching
Project Scope
Brand Strategy | Identity Branding
Natalie De Vincenzi is a heart-led business coach who blends intuitive, heart-first coaching practices with a mindset-driven approach. She empowers entrepreneurs to scale their businesses with purpose, passion, and a whole lot of heart—while staying true to who they are.
Natalie came to me for a bold, stand-out brand identity that felt unapologetically her—confident, elevated, and deeply rooted in her mission. Together, we created a brand that’s as empowering and intentional as her coaching, blending sophistication with a touch of edge to perfectly reflect her heart-centered, mindset-first philosophy.
Natalie De Vincenzi
What I had before wasn’t signature, and it didn’t truly reflect me or the message I wanted to convey. Now, my brand doesn’t just stand out—it invites people to invest. It feels elevated, professional, and most importantly, it feels like me. The submark? Absolute GOLD. I want to brand everything with it! The whole identity is thoughtful, balanced, and brings a warmth that feels like a digital hug while still being sleek and professional. This didn’t just give me a brand; it gave me confidence. I’m no longer just another player—I’m an established one. And I know my brand is here to stay."
I didn’t even realize what was missing from my brand until this process.
Kind words from NATALIE
