Industry
Early Childood Develpment, Education
Project Scope
Brand Strategy | Identity Branding
Messy Marvels is a sensory play studio for kids aged 6 months to 6 years, designed to spark creativity, curiosity, and connection through hands-on, messy play. Rooted in the belief that sensory exploration is key to cognitive and emotional growth, Messy Marvels creates safe, engaging spaces where children can imagine, explore, and learn freely.
Alica came to me for a brand strategy and identity that captured these values while reflecting the playful, hands-on spirit of Messy Marvels—resulting in a brand that feels fun, approachable, and rooted in meaningful play.
Messy Marvels
Jess, you completely exceeded my expectations. I wanted a brand that appealed to mums while still being fun and playful, and you’ve delivered exactly that. ‘My new brand is not only fun and playful, but it also feels nurturing,’ which is exactly what I was looking for.
Starting out, I didn’t even have a vision of what I wanted my brand to look like, but now, ‘it is more than I could have hoped for.’
Kind words from ALICA
